Why you’ll be too cool for school at The Outlet Village

• Tuscan-inspired retail destination slashing discounted prices on leading fashion brands in time for new school year
• In-house graffiti artist offers customised TOV-purchased attire

As the summer holidays draw to a close, the race is on to get the kids ready for a new academic term. But worry not. With a visit to The Outlet Village in Jebel Ali, you’re in for a win, as it launches its swish back-to-schoolcollection “school is cool”.

Dubai’s Tuscan-inspired indoor shopping and leisure destination by Meraas brings all your preferred children's brands together for your convenience. Make your way there to explore a creative line-up of must-have school accessories where you will find footwear, backpacks, lunchboxes and water bottles for your little ones.

From 29 August to 14 September, the destination will transform into a plaza market where the retailers will further reduce their already discounted prices, offering unbeatable bargains and savings by displaying their products outside their shops. Participating brands such as Nike, Adidas, Puma, GAP, Lacoste, Tommy Hilfiger, Priceless, The Deal, New Balance, Under Armour, Reebok and more will all make sure your little Einstein looks the part on their return to the classroom.

Awesome discounts are not the only thing on offer. You can have your kids’ shoes, shirts and bags – purchased from the retail outlet – customised at the destination’s Art Painting Lab. An in-house graffiti artist can personalise their attire with popculture-inspired designs, their names, as well as iconic movie and animation characters.

While parents are busy bargain-hunting for the new semester, kids can enjoy fun activities, such as face painting, dedicated back-to-school arts and crafts and a wide list of engaging educational videos to prep them for school.

To add to the experience, every spend of AED200 will earn you an entry into the raffle draw to win a Meraas Gift Card worth AED20,000 that can be redeemed across all Meraas destinations.


Entertainment Schedule:




3:30pm – 7:30pm

Graffiti Artist Customisation Kiosk

Every Friday and Saturday from 30 August until 14 September

2pm – 8pm

Arts and Crafts  

Every Thursday, Friday and Saturday from 29 August until 14 September

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